Doing Business Across Cultural Borders
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1.
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Globalisation |
| a. | To become more aware of the process of globalisation and the effects it has on current business practises. |
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b.
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To gain a deeper understanding of the role of culture in doing business internationally |
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c.
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To identify the critical business needs that require a multi-cultural approach in international business |
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2.
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Cross-Cultural Communication |
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a.
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To gain a better understanding of the process of communication in a cross-cultural setting. |
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b.
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To recognise, reduce and overcome barriers that hinder an effective cross-cultural communication. |
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c.
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To develop greater skills in communicating with people of other cultures for effectiveness. |
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3.
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Culture and Values in International Business Relations |
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a.
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To make the participants more aware of the powerful role culture plays in international business and in the process of globalisation. |
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b.
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To develop greater sensitivity in the meaning of values as determinant factors in international business |
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c.
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To create a deeper understanding of the participants’ own values and cultural assumptions as a bridge or barrier to intercultural communication |
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d.
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To become acquainted with Hofstede’s four basic values in international business and their effect on management. |
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4.
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Cross-Cultural Management |
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a.
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To understand the meaning of cultural synergy and how it works in practice. |
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b.
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To become more aware of the factors cultures and values play in international negotiations. |
| c. | To gain a deeper insight about the cultural differences that affect leadership and decision making in international business. |
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5.
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Culture Shock |
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a.
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To understand the seriousness of culture shock |
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b.
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To minimise culture shock |
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c.
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To think and act differently |
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6.
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Presentation Skill |
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a.
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To understand the objectives and purpose of the presentation |
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b.
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To have a deeper understanding of the communication gap for different people in different cultures |
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c.
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Audience expectations are different in different cultures |
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7.
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Global Etiquette Guidelines for Businessmen |
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a.
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What are the social etiquettes for different cultures? |
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b.
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What are the Faux Pas of global businessmen? |
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8.
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Case Studies |
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a.
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Asian Cultures |
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b.
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European Cultures |
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c.
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American Cultures |
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d.
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Arab Cultures |
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